Mascaró, symbol brand of Menorca
Mascaró was founded in Ferreries (Menorca) in 1918 as a workshop making handmade ballet slippers.
In the 50’s the second generation of the firm, under the direction of Jaime Mascaró, changed the workshop from producing handmade shoes to a factory of quality designer shoes, thus initiating a process of expansion which culminated in the opening of several stores in the 80’s. At the end of the 90’s Lina and Úrsula Mascaró, already the third generation, took over and consolidated the prestigious “quality and design” as their principal trademarks and expanded to new international markets with a range of stores which continue growing.
Nowadays, Mascaró has more than 250 employees, 47 stores across the world and presence in the main showcases on the five continents with their three main trademarks: Jaime Mascaró, Úrsula Mascaró and Pretty Ballerinas.
The Mascaró products blend design with handmade craftsmanship using the most advanced technology in the production. The two trademarks, Jaime Mascaró and Úrsula Mascaró offer an extensive range where the client can always find the fitting shoe with its complement for every occasion. Pretty Ballerinas has been a real revolution and has become the favourite shoe for celebrities over the world.